Chase every open quote and
ask every customer for a review.
Stop letting sent quotes go quiet and happy customers leave without reviewing you. Put a consistent, polite follow-up engine behind every job you price and complete.
Already know what you want built? Book a free 30-minute scoping call.
Why you are leaving
revenue on the table.
In almost every service business, the fortune is in the follow-up. But when things get busy, chasing quotes and asking for reviews are the first tasks to be dropped.
Leads Going Cold
A prospect enquired three months ago but wasn't ready to buy. You forgot to follow up, and now they've bought from a competitor who stayed in touch.
Forgotten Quotes
You spend an hour writing a detailed quote, send it off, get busy on site, and completely forget to chase them. Easy money is left on the table.
Missing Reviews
You deliver a brilliant service, the customer is thrilled, but nobody remembers to ask for a Google review. Your online reputation stagnates.
Inconsistent Messaging
When you do remember to follow up, the message is rushed, generic, and lacks the professional polish that wins high-ticket deals.
How we build a
relentless engine.
We remove human memory from the equation, ensuring that every prospect and customer gets the exact right message at the exact right time.
01. Journey Mapping
We map out every touchpoint in your customer journey: from initial enquiry, to quote sent, to long-term cold lead, to completed job.
02. Sequence Architecture
We write highly personalised, plain-text email and SMS sequences tailored to those specific touchpoints that sound authentically like you.
03. Trigger Integration
We connect the sequences to your CRM or operational software. When a status changes (e.g., 'Quote Sent'), the relevant sequence begins automatically.
04. Review Requests
After every job, each customer gets a polite request and a direct link to your Google reviews. Anyone who mentions a problem is also flagged to you straight away.
Reviews from every customer.
When a job is marked complete, the system texts every customer a polite request with a direct link to your Google reviews. If someone mentions a problem, you are alerted straight away so you can put it right.
Want past customers booking again too? See past customer reactivation and service reminders.
About automated
nurturing.
Do automated follow-ups feel robotic to the customer?
No. The system uses dynamic variables (their specific project details, the date they enquired, the service they need) to construct plain-text emails and SMS messages that look exactly like you sat down and typed them from your phone.
When does a 'nurture sequence' actually trigger?
Whenever a specific event happens in your CRM. For example: A quote is sent (triggers the 3-day and 7-day quote follow-up). A job is marked 'Complete' (triggers the review request). A lead is marked 'Not Ready' (triggers a 3-month long-term nurture sequence).
Do you only ask happy customers for reviews?
No. Only sending happy customers to Google, sometimes called review gating, breaks Google's review policy and UK rules on misleading reviews. Every customer gets the same polite request and a direct link to your Google reviews. If someone mentions a problem, the system also alerts you straight away so you can put it right, but they still get the chance to leave a review.
Can it follow up via SMS/WhatsApp instead of just email?
Yes, we highly recommend multi-channel follow-up. For trade and B2B services, an SMS check-in 48 hours after a quote is sent usually gets a much higher response rate than an email.
What happens if they reply to an automated message?
The automation immediately stops. The reply is routed directly into your inbox or CRM for a human to take over, ensuring you never accidentally send an automated 'just checking in' message to someone who has already said yes.
Never miss a lead.
Never drop a quote.
Start with our £397 AI Audit (credited in full if we build together within 60 days) or book a free 30-minute call to map your quote follow-up and Google review sequences.